Demand Analyst

Demand Analyst

Forecast and analyze customer demand to optimize supply chain and business strategies.

Marketing
Job Family
AU$80k
Salary
Average salary in Australia
5%
Job Growth
The number of positions relative to last year
6
Open Roles
Job openings on Alooba Jobs

Demand Analysts specialize in predicting and analyzing market demand, using statistical and data analysis tools. They play a crucial role in supply chain management, aligning product availability with customer needs. This involves collaborating with sales, marketing, and production teams, and utilizing CRM and BI tools to inform strategic decisions.

What are the typical responsibilities & duties of a Demand Analyst

  • Analyze market trends and customer data to forecast future demand
  • Collaborate with cross-functional teams to align demand forecasts with sales and marketing strategies
  • Utilize CRM, BI tools, and other analytics software for demand planning and reporting
  • Monitor and report on demand generation campaigns and their effectiveness
  • Develop and maintain demand forecasting models and tools
  • Coordinate with supply chain and logistics teams to ensure product availability
  • Identify and capitalize on market opportunities through data-driven insights
  • Manage vendor relationships and negotiate contracts to optimize marketing spend
  • Regularly update stakeholders on market trends and demand forecasts
  • Implement and refine lead generation and follow-up processes
  • Foster a data-driven culture within the organization

What are the typical required skills & experiences of a Demand Analyst?

  • 3-5 years of experience in demand generation, preferably in the software or technology industry
  • Proficiency in marketing automation and CRM tools
  • Strong data analysis and reporting skills
  • Knowledge of digital marketing trends and technologies
  • Experience in cross-functional collaboration
  • Project management and organizational abilities
  • Strategic thinking with the ability to analyze market data
  • Excellent communication and presentation skills
  • Familiarity with SEO, SEM, and content marketing
  • Ability to establish and achieve measurable goals in an automated marketing environment
  • Experience with Salesforce, Eloqua, or similar systems is a plus

Core Demand Analyst Required Skills

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Demand Analyst Levels

Intern Demand Analyst

Intern Demand Analyst

An Intern Demand Analyst is an entry-level professional who assists in analyzing market trends and customer needs. They support in forecasting product demand, contributing to business strategies, and ensuring customer satisfaction. Their role is crucial in understanding market dynamics and shaping product offerings accordingly.

Graduate Demand Analyst

Graduate Demand Analyst

A Graduate Demand Analyst is a critical thinker who uses data to forecast market demand. They apply their knowledge of statistical analysis, data interpretation, and business acumen to predict consumer behavior and inform strategic planning. They are detail-oriented, analytically minded, and eager to learn and grow within the organization.

Junior Demand Analyst

Junior Demand Analyst

A Junior Demand Analyst is an analytical professional who assists in forecasting demand trends and patterns to inform strategic business decisions. They work under the guidance of senior analysts to collect, analyze, and interpret data, contributing to the organization's demand planning process.

Demand Analyst (Mid-Level)

Demand Analyst (Mid-Level)

A Mid-Level Demand Analyst plays a crucial role in forecasting demand and analyzing market trends. They leverage their expertise in data analysis, business acumen, and market research to provide valuable insights that inform inventory management, production planning, and strategic decision-making.

Senior Demand Analyst

Senior Demand Analyst

A Senior Demand Analyst is an expert in predicting market demand and analyzing sales trends. They use data-driven insights to guide strategic business decisions, improve forecasting accuracy, and optimize supply chain processes. Their expertise is critical in driving revenue growth and operational efficiency.

Lead Demand Analyst

Lead Demand Analyst

A Lead Demand Analyst is a strategic leader who leverages data to forecast demand, optimize inventory, and drive business growth. They leverage analytical skills, business acumen, and leadership to guide a team in turning data insights into actionable business strategies.

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